We're a research, training, and certification company based in in Austin, Texas and we're focused on sharing what's new and what's actually working in digital marketing.
Our mission is simple: We want to help double the size of 100,000 small businesses. Why? We do it because we believe that small businesses—just like yours—can change the world.
OUR CORE VALUES
Love, Protect, & Respect Our Customers
"To me, this is about treating our customers like the people they are, not like dollar signs. If someone is hurting, help them. If someone made an honest mistake, give them the benefit of the doubt. When you lead with care instead of a bottom line, people are more likely to return and stick around longer..."
- Justina Fenberg, Marketing Coordinator
Never Let Your Team Down
"This means doing what I can to make sure my team is successful and I do what I need to so that my work never falls on their shoulders unnecessarily."
- Michelle Dalton, Community Manager
Nurture a Positive, Supportive, & Collaborative Team Environment
"Smile. Make and bring brownies to share. Actively listen (not just waiting for your turn to speak). Remember people's birthdays and life events. Follow up on specific things your co-workers have shared. Laugh. Get your work and daily tasks done, but at the end of the day, remember it's about more than just work."
- Matt Douglas, Content Manager of Product
Know the Why
"This company values more than just results. There's a reason behind every decision, and keeping the why in mind keeps the important things in perspective when things get tough."
- Becky Zieber, Content Strategist
Make Decisions & Own the Results
"Make the calls you've got to make and stand by your actions...as long as you can explain your thought process and why you felt it was the best thing to do at the time."
- Taylor Nelson, Lead Designer
Pursue Growth & Learning Everyday
"You don't know what you don't know. So start by increasing your knowledge."
- Karen Rico, Account Manager
Document & Share Your Knowledge
"We know that we won't stay in the same position forever and that we'll almost never work alone. So we create (and update) process and procedure documents to help current and future teammates transition seamlessly into our work flows.
This allows us to consider what went well, what could have gone better, and what could be done differently next time."
- Bethany Cowan, Programming Manager
Be a Bigger Fish in a Bigger Pond
"To me, this means stepping outside your comfort zone and challenging yourself in new and exciting ways."
- Amanda Powell, Director of Content Marketing
Celebrate the Wins
"Take time to give shout outs and credit where it's due. And not just for your wins or exclusively for the big wins. Include the little victories and milestones along the way."